THE SHOP | For performance, restyling & customization professionals

August 13, 2025

All-new SIXPACK Charger Scat Pack & Durango SRT Hellcat Jailbreak Debut at MotorTrend Presents Roadkill Nights

The SIXPACK-Powered Charger & HEMI-Powered Durango were unveiled at a press event the day before the show on Aug. 8…

August 13, 2025

API Licenses Over 1,800 ILSAC GF-7 Engine Oils Under the New Standard

The API Service Category SQ now has more than 2,500 licensed products as API continues to accept licensing applications for…

August 13, 2025

THE SHOP Welcomes Luke LaValle to the Sales Team

LaValle is ready to help manufacturers & suppliers get the word out about products & services…

News

News

August 13, 2025

Morgan Plus Four Returns to the United States at Monterey Car Week

The Plus Four is coming back to the U.S. after a 20-year hiatus & will be showcased at Motorlux &…
News

August 13, 2025

Honda Releases Limited-Edition Premium Scale Model of the RA272

Expertly engineered & hand-built by Amalgam Collection, the scale model celebrates the 60th anniversary of Honda’s first Formula 1 win…
News

August 13, 2025

Industry Veteran Rex Berfield Joins Rydeen as Strategic Sales Leader

Berfield will oversee Rydeen’s sales initiatives across the East Coast, focusing on established & emerging channels & expanding into new…
News

August 12, 2025

Velocity Acquires Classic Recreations After Sudden Closure

The company acquires Classic Recreations’ intellectual property, inventory & equipment, expanding its product offerings & supporting existing CR customers…
News

August 12, 2025

Holley & Callaway Cars Partner on New Line of GM Performance Packages

Partnership will deliver performance upgrades for Corvettes, trucks & SUVs & enhance dealer network access…

Features

Sponsored Articles

August 13, 2025

Smart Start Fan: Soft-Start Tech Built for High-Performance Cooling

Eliminate amp spikes & extend system life—Smart Start is made for performance cooling...
Features

August 11, 2025

Serving the Demand for High-End Automotive Mil-Spec Wiring

Jack Nickerson & JAX Motorsports are wired for success, making connections for top builds…
Features

August 11, 2025

A Starter’s Guide to Basic Automotive Window Film Selection

Shops should understand the different types of tint available before making recommendations to drivers...
Features

August 11, 2025

Shops Can Leverage Auto Aftermarket AI to Help Refine Social Media Ads

AI is evolving quickly, and it’s likely to play a bigger role in auto-related marketing over the next few years...
Sponsored Articles

August 8, 2025

OVS – Max Clearance. Max Style. Wheel Spacers That Deliver

Dial in your fitment with precision-forged aluminum wheel spacers – strong, lightweight & trail-tested...

Videos

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX | THE SHOP

September 23, 2024

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX

New Wilwood Video Chronicles Caliper Manufacturing Process | THE SHOP

October 24, 2023

New Wilwood Video Chronicles Caliper Manufacturing Process

IMS Museum Basement Tour | THE SHOP

October 18, 2023

IMS Museum Basement Tour

Jeep Releases Short Film Celebrating Rebelle Rally | THE SHOP

October 11, 2023

Jeep Releases Short Film Celebrating Rebelle Rally

Petersen Museum Continues Porsche Anniversary Celebration With Video Series | THE SHOP

October 10, 2023

Petersen Museum Continues Porsche Anniversary Celebration With Video Series

Onboard: Porsche 962 at Rennsport Reunion 7 | THE SHOP

October 5, 2023

Onboard: Porsche 962 at Rennsport Reunion 7